Case Study: William Hill boosts online customer acquisition using e-CRM programme
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چکیده
منابع مشابه
investigating the effects of e-crm's functions on customer's e-satisfaction and e-loyalty (case study: digikala online store)
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ژورنال
عنوان ژورنال: Interactive Marketing
سال: 2004
ISSN: 1463-5178,1478-0844
DOI: 10.1057/palgrave.im.4340281